Digital integrator
© Progressive Media
Progressive
Media
Uzbekistan, Tashkent, IT PARK
Contacts
Leading supplier and manufacturer of special clothing in Russia. 170 representative offices in the territory of the Russian Federation and the CIS, more than 2,000 items in the assortment, 36,000 points for issuing goods
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Need

The "Avangard" company faced a number of problems due to the lack of IT solutions that hindered business growth and increased efficiency. The main challenges included:

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    Dispersedness of information systems The company's sales departments were located in several cities, and branches operated on different versions of 1C (UPP and UT). This led to inconsistencies in customer and order accounting

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    Lack of a corporate portal Company employees experienced difficulties with communication between branches and absence centralized work space for tasks and projects

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    Lack of a centralized CRM system Order management and client data were hand-held, leading to duplication of information and errors

Solution

Implementation of the corporate portal and CRM based on Bitrix24

Implementation of the corporate portal and CRM based on Bitrix24

Result

    The system is deployed on the servers of the "Avangard" company. Access to the system is organized both within the local network and externally through secure communication channels. This solution ensured a high level of security and system accessibility for all company branches, regardless of their location
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    Improving order management transparency: now all order and customer data is available in a single CRM system, eliminating duplication of data
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    Acceleration of order processing: the implementation of the automated order processing process has significantly reduced the time for completing tasks
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    Employee productivity improvement: Employees received a centralized tool for collaborative work and interaction
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    Document flow optimization: the processes of agreeing on contracts and monitoring their changes have been fully automated
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    Integration with 1C: Data is synchronized between CRM and 1C, eliminating the need for manual information processing. Customer and order information is synced in real time

Details of implementation

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CRM and 1C integration

  • Bilateral integration with 1C: organizing data synchronization between CRM and 1C UPP (production management) and 1C UT (trade management). The integration covered the synchronization of data on users, orders, companies, and contacts;
  • REST API for communication with 1C: creation of API methods for data transfer between systems;
  • Automating order processing from an online store: Importing orders with automatic sales stages routing in CRM.

Creation of a corporate portal

  • Integration of employees from different branches: all company employees were united into a single system, which made it possible to simplify communication and improve management;
  • Teamwork tools: implementing Live Feed, Chats, Tasks, and Calendar to optimize collaboration;
  • Business process automation: automation of multi-stage agreement processes. Documents go through several stages of agreement with different departments of the company, and a link to the document is also added to the company's card.

Customize CRM system

  • Creating CRM cards: transaction and contact cards were adapted to the specifics of "Avangard" company sales;
  • Setting up sales funnels: sales stages and order processing stages are defined;
  • Configuring robots and triggers: robots have been added to automate notifications and tasks related to sales funnel promotion;
  • Configuring access rights: A delineated access rights system has been implemented for branch employees.

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Employee training

  • Video tutorials and text instructions for working with custom modules have been prepared;
  • Training sessions were held for managers and key users;
  • Employees could seek advice on specific issues during the system's industrial launch;
  • Business Process Optimization: developing new processes and scenarios for task automation;
  • Adding new functional modules: implementation of order management tools and automation of additional processes;
  • Integration with Telephony: CRM Integration with Corporate Telephony. This solution automatically identifies the customer by phone number, displays the customer's card when an incoming call is made, and automatically records calls in CRM. This approach has increased the efficiency of the sales department and improved customer service quality;
  • Support and updates: Updating functionality considering Bitrix24 and 1C updates.

document

Recommendation

Podolkhov M.I.

General Director of Avangard Safety Group LLC

Nasha company OOO "GK "Avangard Seyfeti" yavlyaetsya odnim iz leaderov kompaniy-postavshchikov spetsodejdy na territorii Rossii. And the new system, which is distributed in several cities, is a structural company, in front of which is the consolidation of the client base and full control of the flow of orders in a single system.

My business and company Progressive Media s zadachey vnedrenia CRM Bitrix24, which is transformed in the process and more scalable - vnedrenie "1S-Bitrix24" Corporate portal - 250.

V framekax rabot po vnedreniyu CRM, pered spetsialami iz Progressive Media my postavili dosatochno slojnuyu zadachu: integration Bitrix24 s neskolkimi sistema 1S v raznyx redaktsiyax, da esche kostomno dorabotannyx. I need integration with my internet magazine.

B Progressive Media blestyashche realized new project po vnedreniyu Bitrix24. In the end, the top management got the opportunity to control traffic orders in a single system, the marketing department got the opportunity to work with a full client base, using advanced tools integrated in Bitrix24. Effektivnost managerov oddela prodaj vyrosla. Also my recipient is bolshuyu prozrachnost i vystroennost biznes-procesov v kompanii.<.p>

Otdelnoe thanks to my business company Progressive Media za to, khto po konchaniyu rabot vnedreniya Bitrix24, oni ready-made text and video instructions, and also a proven series of training webinars for our business company.

Segodnya my prodoljaem active sotrudnichestvo s Progressive Media i stroim plan po dalneyshey automatizatsii business nashey kompani.

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